“The rapid transformations taking place across the entire energy industry are giving rise to new business models and creating new products and services. We are deeply committed to playing a leading role, with Enel X at the forefront of this new frontier.”
The New Power Economy
The aim is to create an ecosystem that we refer to as the New Power Economy. This takes full advantage of the great opportunities that digitalisation offers for the creation of shared value. In the future the established relationships between those who provide services and those who use them are set to transform: the trade in services, innovative ways to use energy and the creation of partnerships will make it possible to connect people, homes, companies and cities in a single network, revolutionising the concept of a utility. Enel X represents a further step forward in the strategy of Open Power. “A completely new way of perceiving energy,” explains Ryan O’Keeffe, Enel’s Director of Communications, “no longer intended as a raw material but as a service.”
“The great challenge is to transform a large utility like ours into a technology company. We are perfectly capable of succeeding because two years on from the launch of this project we now have the numbers and the technologies to dictate the rules of the game.”
