Simple, clear and sustainable. The Enel Bolletta 2.0 (“Enel Bill 2.0”) is the perfect demonstration, so much so that it has been awarded the ADI – Associazione Disegno Industriale (“Industrial Design Association”) Compasso d’Oro (“Golden Compass”), the most prestigious international design prize.
Logotel, the design services company that worked with us on transforming the energy bill into a valuable service and tool for our customers, received the prestigious award on 20 June in Milan. After the long list of 283 products had been carefully examined by the Compasso d’Oro ADI jury, 16 finalists were invited to the Castello Sforzesco for the prize-giving ceremony. The Enel Bolletta 2.0 will be included in the historical collection of all the winning products from the past years on display until 26 July.
The redesign project considered the needs of the customer, a process that began with an overview of the information requests received by the customer service department at Enel Energia (the Enel Group company operating in the free market) and continued with further analysis processing by Enel and Logotel.
Each phase of the project was examined and reviewed: with a new concept for language, content and interface. Then the legal and commercial aspects were checked and verified, with the design being submitted to the customer before its final approval. This was the process for the Bolletta 2.0, the main touchpoint of a service system that also includes e-billing, the digital version of the bill which has a series of interactive tools providing in-depth information.
For Nicola Lanzetta, Enel’s Head of Market Italy, “the partnership with Logotel has proved to be very successful and reinforces our commitment to working with the best when it comes to building a direct relationship with our clients. Thanks to tools like the Bolletta 2.0 and the e-billing system, we can offer a transparent, reliable and sustainable service in order to provide customers with greater awareness of their consumption habits.”